On Wednesday, October 7, Media Relations Account Executive Brian Klempke will teach fitness industry professionals how to promote their products or services with publicity. He will present Innovative Secrets to Making Your Product an Enduring Celebrity in the News at the Club Industry Show, taking place at McCormick Place, Lakeside Center in in Chicago. During his presentation, Brian will reveal how companies can obtain media coverage and why this is such an effective marketing tool.
Brian will teach:
- How to use publicity to draw attention to products
- Why media coverage is more persuasive than traditional advertising
- Why simply sending press releases to reporters is not enough to gain media coverage
- Why now is the time to use publicity
As an experienced coach and marketer, Brian will be a great fit for the event, which helps fitness industry professionals learn about cutting-edge trends and products. Brian is a nationally certified fitness professional with more than 17 years of experience coaching, training and mentoring individuals to achieve personal fitness goals and performance improvement. He has nearly 20 years of experience in B2B sales, marketing, client relationship and national account management. Brian earned a bachelor’s degree in journalism from the University of St. Thomas, St. Paul, Minnesota, and a master’s degree in business management from Saint Mary’s University, Minneapolis, Minnesota.
Brian is available to meet with Club Industry Show attendees on Thursday, October 8 or the morning of Friday, October 9. For more information about how to promote your product with publicity, call 952-697-5269 or complete our form below.