A lot of people think that by hiring a marketing agency, they’ll get clever ways to accelerate their leads and sales. But the truth is there is no silver bullet in marketing and never has been. We have been in business 35+ years and have worked with more than 1,000...
If you’re not doing ecommerce, getting more leads is essential for growing your business. When people have an easy time finding and accessing what they need on your website, they’re more likely to want to do business with you. That’s important to you, and it’s...
We consider SEO optimization essential to making your product a celebrity. You need people to know who you are, why you’re better and how to do business with you. Each time someone can’t find your website, you’re probably losing leads and sales. Media Relations...
The more you tell, the more you sell. I love this phrase because it reminds us of the importance of reach and frequency. For your product to become famous, you should share your story with as many people as possible, as often as possible. I’m excited to tell you about...
The title of this year’s Academy Award-winning film, “Everything, Everywhere, All at Once”, resonates with us. As product marketers, Publicity.com works hard to share our clients’ complete stories everywhere their audiences may be looking for information. This is how...
Companies that blog produce an average of 67% more sales leads than those that don’t. Blogs can increase web traffic and brand awareness, and enhance customer experience. When you’re blogging for business, strategy is crucial. How often you blog and what you write can...
Credibility supports sales. People buy from companies they trust. Companies that are doing PR right aren’t waiting for the media to find them. They hire agencies such as ours. With 27-plus years of PR experience, Media Relations Agency Partner and COO Heather Champine...
How would you like to reach 1.5 million people with your message? Even better, what if your message was first vetted by a trusted third party? It could have even greater impact and credibility! Positive media stories are extremely valuable assets, especially when your...
At some point, nearly everyone wonders about how to get more awareness, leads and sales for their product. What makes your product better than your competitors’? More importantly, how do you reach the target audience with that information to box out the competitor and...
How much PR did your product earn in 2022? How did that compare with your competitors’ publicity? For a successful marketing strategy in 2023, foundation matters. Earned publicity should be your cornerstone because PR helps you tell your story to the masses. Media...
