null
952-697-5269
Get a Proposal

Placement Examples

Four reasons to promote your event with media coverage

Four reasons to promote your event with media coverage

by | Dec 23, 2015 |

When you’re planning an event, you need an efficient, effective way to encourage people to attend. Media coverage is a smart choice. This television segment I arranged on a local ABC-affiliate lifestyle program made 76,000 impressions. It helped our client, RAM Racing, tell audiences about the Hot Chocolate 15k/5k run. The segment illustrates four reasons why media coverage is a convincing way to promote your event.

read more
How to educate consumers about your company

How to educate consumers about your company

by | Dec 16, 2015 |

To educate consumers about your company, you need their time and attention. That’s what media coverage gives you. This FOX-affiliate television news segment that I arranged was more than three minutes long. It provided time to identify an issue and explain solutions. And it made 86,300 impressions. Media coverage enables you to show consumers why they should seek your product or organization.

read more
A PR agency that can deliver your message to a massive audience

A PR agency that can deliver your message to a massive audience

by | Dec 1, 2015 |

I love the challenge of arranging media coverage. The hard work is worth it when I arrange a national news story such as this Fox & Friends television segment that made 1,622,000 impressions for our client, Real Health SuperFoods. Our PR agency can arrange media coverage that teaches massive audiences about our clients’ products. Imagine what a crowd of 1,622,000 people would look like: That’s enough to fill more than 10 football stadiums.

read more
The secret to arranging publicity for your product

The secret to arranging publicity for your product

by | Nov 5, 2015 |

During the 16 years I’ve been with Media Relations as a publicist, I’ve definitely seen a lot of changes. But one thing that has been consistent is the power of picking up the phone and building strong relationships with the media. This proactive approach helped me arrange a television segment on a CBS affiliate’s morning show. This segment made 235,000 impressions and taught a massive audience about our client’s ingredient, NIAGEN®. The PR industry will continue to change, but hard work and personal communication will always be the keys to arranging publicity for your product.

read more
Promote your product with national news coverage

Promote your product with national news coverage

by | Oct 26, 2015 |

National news coverage can teach a truly massive audience about your product. This Fox & Friends television segment that I arranged for the Malaysian Palm Oil Council taught more than 1.5 million people about Malaysian palm oil’s benefits. In addition to reaching a large audience, product news coverage is an engaging and credible way to tell your story. It makes people want to lean in and pay attention.

read more
Why you should promote your event with media coverage

Why you should promote your event with media coverage

by | Oct 14, 2015 |

The next time your organization is planning a special occasion, promote your event with media coverage. Publicity such as this NBC-affiliate news segment I arranged for Great Clips brings your story to massive audiences. It can show tens of thousands of people why they should attend your event. Further, media coverage carries a real prestige. Audiences are aware that news content is carefully selected. When you promote your event with publicity, your participants can be part of something they saw on the news.

read more
Promote your product with media stories. It’s easier than you think.

Promote your product with media stories. It’s easier than you think.

by | Oct 8, 2015 |

This article I arranged for the National Strength and Conditioning Association (NSCA) showed 627,352 Men’s Fitness Online readers that our client can help them pursue their fitness goals. Media coverage can bring your message to a massive audience. This may be a little-known secret, but it’s very possible to promote your product with media stories. With Pay Per Interview Publicity®, we make publicity a cost-effective option.

read more
Press coverage can reach a massive ‒ and targeted ‒ audience

Press coverage can reach a massive ‒ and targeted ‒ audience

by | Sep 9, 2015 |

Press coverage can bring a client’s message to a huge audience. And not just any audience: a carefully chosen population. This Men’s Fitness Online article I arranged for our client, the National Strength and Conditioning Association (NSCA), made 627,352 impressions. Many of these readers are interested in improving their health and appearance; I bet they were tempted to print out the article and refer to it again later.

read more

Search

What We Do

Contact Us

If you want your product to become famous.
952-697-5269
Get a Proposal

Recent Posts

Product marketing checklist

For just about any product marketing campaign, it makes sense to collaborate with a marketing agency that’s a one-stop shop. That’s the easiest way to ensure all tasks are covered and accomplished. You’re also not losing money and momentum by hiring different agencies...

5 content strategies you should be using

Content marketing is essential for more than building awareness. Done right, your content strategy will also influence what people think about your product in comparison with your competition. To rise to the top, here are five content strategies you should be using....

What to expect from a publicity campaign

We’re often asked, what happens after a publicity contract is signed? Here’s a general rundown of what to expect before and after you become a Media Relations Agency PR client. Every aspect of marketing is closely connected. A strategic publicity campaign pulls people...

Categories

Pin It on Pinterest