You may be faster than a speeding bullet or more powerful than a locomotive, but unless people are aware of your superhero skills you may be drowning in obscurity. And that doesn’t bring customers knocking at your door. One of the best ways to share your story – and...
Placement Examples
Strategic marketing can net you creative placements
In some cases, just putting your name out there isn’t enough. Marketers have to be more and more creative with how they publicize their products by using strategic marketing. That’s what happened when I booked a story for our client, Pyure Organic Stevia, on WGN Chicago’s morning news.
Use your hometown media opportunities to gain national impact
Every business has a rich story to tell. Media publicity goes a long way in giving your company credibility. But most people overlook the best way to build more national recognition: taking advantage of hometown media opportunities. Our team feels so strongly about...
The recipe for marketing success: national publicity with social media
I love gaining nationwide attention for my clients, such as this placement on Fox and Friends. The segment topic was cold and healthy summer drinks. Registered dietitian nutritionist Felicia Stoler shared a recipe for a chilled and protein-packed ‘teeny bikini coffee...
Woman’s World publicity helps client reach more than a million women
When you need to get your product noticed in the gigantic anti-aging marketplace, an article such as the one I arranged in Woman’s World is a huge benefit. Adding to this exciting placement: The editor included a quote I provided from a well-known physician about our client’s product. We thrive on arranging this sort of national publicity for our clients!
Concise storytelling can help push your product into a consumer’s mind
Competition fuels innovation. And every innovative product has a story behind it. At Media Relations Agency, we take pride in being able to help tell those stories. After all, which product would consumers most likely choose: one they saw in an ad somewhere once, or one with which they have a more engaged relationship because of creative and concise storytelling?
Our publicists went to Oprah to share our client’s personal story
Sharing the story behind your brand with a large audience can do wonders for your business. Here’s how one of our publicists helped our client leverage their personal story with an appearance on Oprah.
Local flair helps us effectively reach a nationwide audience
Shop local. Support your neighborhood businesses. Many of today’s consumers are avoiding major retailers and spending their dollars closer to their neighborhoods. This can be a problem for operators and franchisees of nationally known brands. Their name awareness is often a double-edged sword: appealing to some consumers, dissuading to others. The solution is to promote your product or service with a local flair.
Publicity for health and nutrition products is my specialty
If you have a new health and nutrition product, you’re probably eager to tell your story. But this market is so crowded that it can often be difficult to get noticed. Partnering with an experienced team can help get you the attention you crave. Our marketing agency specializes in arranging publicity for health and natural products. We know the best ways to get your story in front of millions of interested consumers.
Strategic publicity demonstrates how your product fills a market need
Every marketer knows you need to stay on top of trends. Knowing these trends, as well as how to capitalize on them, can help you more effectively tell your company’s or product’s story. That’s what we do at Media Relations Agency. Our team monitors the media and works...
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