Our client strongly desired PR in this national trade publication, which has the largest circulation in its industry. I found a way to make this public relations goal happen. This article shared the client’s exciting ingredient news with thousands of influential...
This radio interview on a syndicated Texas health and lifestyle program was an ideal place for our client to talk about his nutritious energy drink. He’s very comfortable in front of a microphone, and he had plenty of time to tell the 120,000-plus interested listeners...
Educating your audience about your product can take more time or space than a traditional ad allows. This Florida radio interview that I helped arrange gave our client more than 11 minutes of valuable time to describe his company’s debt negotiation services. This...
Our PR team is always monitoring trends and thinking of appealing topics to win the media’s interest. That’s how I helped arrange this Alabama television spot for one of our clients, a well-known chain of hair salons. For this four-minute client appearance, I worked...
Connections matter. Through my positive relationship with a journalist, I helped coordinate this national media coverage for one of our clients. This article presented important message points about our client’s product to more than two million readers. This article...
We’re thrilled any time we arrange for a major newspaper to run an extensive feature article with multiple large photographs. This feature article in the Star Tribune was especially gratifying because it was about something seldom covered on the mainstream pages: A...
You can have the most in-depth media coverage ever published, but if the client’s audience isn’t around to see, read or hear it, then it doesn’t have much value. Great PR must consistently reach the client’s target market. We arranged for this client’s pre-written...
One of the hottest financial topics today is life settlements, and we’re making sure that our client is included in as many of the media’s discussions as possible. A good example is this national article that appeared on Bankrate.com, which taught three million...
After NBC affiliate KSNV aired this interview in Las Vegas, it’s a sure bet that Google searches for our client’s product shot up dramatically. I enjoyed booking this Las Vegas TV coverage on the Ed Bernstein Show, which is Nevada’s longest-running television talk...
Icy cold winter temperatures tend to worsen joint pain. This was a great reason for us to approach Toronto TV news producers about doing an informational segment on topical pain relief. We arranged for CHCH hosts to interview a well-known local pharmacist and...
