It was an honor for our agency to be recognized at the 2016 Community Impact Awards. Minnesota Business magazine presents these awards to recognize people, initiatives and organizations that make a difference in Minnesota communities. We were delighted to be one of three finalists in the Creative Campaign category. Thank you to Sheryl Hill of ClearCause Foundation for nominating us. And congratulations to Little & Company for taking top honors in this category.
Company News
Learn how to get press coverage at the Minnesota Entrepreneur Kick-off
Entrepreneurs all need to promote their products effectively and affordably. And that can be a challenging combination. But there are promotional channels that are both practical and convincing. Vice President of Media Production Heather Champine will explain them at the 6th annual Minnesota Entrepreneur Kick-off. Among her suggestions will be valuable advice on how to get press coverage.
Robin Kocina honored as an exceptional businesswoman
Congratulations, Robin! COO Robin Kocina will be honored at the 2016 Exceptional Businesswomen Awards. She has a gift for setting goals and finding ways to achieve them. Her mentorship has helped team members grow and flourish. She treats each one as an individual. As Social Media Manager Kris Best says, “Robin is an amazing leader. She truly cares about each employee, and inspires each of us to be our best. Not only for our clients, but also for our families and our community.”
Meet Sam: A WordPress expert to help you with your website marketing
We’re glad to welcome Sam Melin back to our team, this time in a new role. Sam first joined us last fall as a digital marketing intern. He’s now a WordPress specialist apprentice. His technical skill and genuine enthusiasm for a good day’s work make him just the kind of person you want to help you with your website marketing.
Two more publicists determined to help you promote your product
Our pricing structure and our people set us apart from other agencies. With Pay Per Interview Publicity®, we charge per story we successfully arrange, not per hour worked. And as for our people, we hire hard-working team players who keep a positive attitude and persevere until the job is done. Our two newest publicists, Tsering Yangchen and Lauren Seagren, continue in this tradition. They’re just the type of people you need to help you promote your product.
Brian Klempke to present publicity strategies at Club Industry Show
On Wednesday, October 7, Media Relations Account Executive Brian Klempke will teach fitness industry professionals how to promote their products or services with publicity. He will present Innovative Secrets to Making Your Product an Enduring Celebrity in the News at the Club Industry Show, taking place at McCormick Place, Lakeside Center in Chicago. During his presentation, Brian will reveal how companies can obtain media coverage and why this is such an effective marketing tool.
Heather Champine is elected to Kids ‘n Kinship Board of Directors as President
Heather Champine has served on the Kids ‘n Kinship’s board since 2009. She’s been managing and maximizing the publicity that helps spread awareness of the organization’s mission and to tell its story.
Robin Kocina is elected to ClearCause Foundation Board of Directors
Robin Kocina will serve as Chief Marketing Officer, responsible for maximizing the impact of the publicity arranged for the Foundation’s services and initiatives. Media Relations has managed ClearCause Foundation’s media campaign since 2013.
Trade show social media support package
You invest thousands of dollars to participate in an industry event or trade show. As an exhibitor, you must work hard at each show if you want to be successful. You have just 10 seconds to grab attendees’ attention as they walk the show floor. Here’s another way that Media Relations can help you maximize your show participation.
Here’s how your press release can get more results
When you write a press release, you may feel as though you’re in a bubble. You’re so familiar with your product that it can be hard to tell if your writing will appeal to the media or your target audience. You may wonder what could make your writing more convincing. We are offering a free press release assessment to answer these questions. Our team, including Editorial Manager Robin Miller and Vice President of Media Production Heather Champine, will review your release and show you how to give it more spark.
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