This year, blogs will play a more crucial role in marketing than ever before. They can be workhorses! But if the type of content you’re posting to your blog hasn’t changed much in the last five years, or if your blog has become stagnant, you may be missing out on this...
Our digital marketing team is a talented bunch. We have experts in graphic design, web design and development, email marketing, social media, ecommerce, content strategy and influencer marketing. But there’s something that sets Media Relations Agency’s digital...
We hear this question a lot: “I’ve got $25,000 (or $100,000) allocated for 2021 trade shows. With cancellations again this year, what’s the best way to use this budget?” Strategically orchestrated publicity can reach the masses, including many of those who would have...
If 2020 taught us anything, it’s that businesses must be nimble. The way you interact with customers and prospects has probably changed. Your content now has an even more direct impact on your bottom line. Professional writers who understand the marketing process can...
You have all heard it. Find your tribe! There is power in helping lift each other up. The key is to find that tribe where shared passions meet shared attributes to strive! Woman-owned businesses are growing at a faster annual rate than all businesses. Now is the right...
A brand’s reputation is built in two ways: What you tell people about it and what people experience once they try it. Publicity is third-parties (the media) saying nice things about your product. It helps people make purchase decisions. You need more publicity in 2021...
We know what aggravates online retailers. It’s when people visit your website, read your content, put an item or two in their shopping cart, and then never complete the purchase. It’s like when you’re fishing and you have a big one on the hook, but just can’t reel it...
Without goals for your business, you may never achieve your highest potential. That process requires a good marketing plan. Without it, everyone involved in promoting your products may not be in sync with who they are targeting, what they should say, where they can...
We’re days away from 2021. Is your marketing engine refueled with strategic, onpoint and creative ideas? When you are ready to step on the gas, will your campaign sputter to a start or give out a resounding roar? After nearly three years, Strategically Aimed...
We pray that this Christmas brings more peace and joy into your life now and into the New Year. Keep faith, hope and love in your heart. And remember, there is no greater gift than the gift of love. A joyful heart is good medicine. Psalm 17:22...
