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Recent posts by Heather Champine

What to expect from a publicity campaign

What to expect from a publicity campaign

We’re often asked, what happens after a publicity contract is signed? Here’s a general rundown of what to expect before and after you become a Media Relations Agency PR client. Every aspect of marketing is closely connected. A strategic publicity campaign pulls people...
Marketing’s silver bullet

Marketing’s silver bullet

A lot of people think that by hiring a marketing agency, they’ll get clever ways to accelerate their leads and sales. But the truth is there is no silver bullet in marketing and never has been. We have been in business 35+ years and have worked with more than 1,000...

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