Consumer Products
We help transform products into celebrities
Media Relations Agency has helped clients strategically promote consumer products for more than 35 years. Our certified marketing professionals work with clients to craft messages with strong emotional appeal. Our insights and creativity enable clients to use Reach and Teach Product Promotion® to capture their target audience’s attention.
Whether we’re promoting a health product, medical technology or fashion trends, we understand consumers’ perspectives and how to drive interest. We have orchestrated hundreds of well-integrated, results-driven consumer product promotional campaigns.
Our marketing successes – supported by our trusted Strategically Aimed Marketing® process – have helped build clients’ visibility and supported their climb to fame.
Clients trust us because of our customer-first strategy, execution and accountability mindset. From our writers to our digital marketing team and media specialists, we understand what it takes to effectively reach and teach our clients’ market segments.
Our Consumer Products team provides integrated marketing services for:
- New product launches
- Franchise owners and franchisees
- Major consumer brands and/or local distributors of those brands
- Companies and organizations looking to expand into the U.S.
- Contract manufacturers with unique or best-in-category technologies
- Nonprofits and associations
- Retailers (traditional and online)
- Multi-level marketing organizations
An unlimited range of industries including:
- Medical devices and durable medical equipment
- Legislative initiatives that would benefit from media coverage
- Technology products
- Health, beauty and personal care products
- Healthcare practitioners
- Food and beverages
- Home and garden products
- Pet care products and practitioners
- Film production
- Fitness
- Grocery suppliers
Is your company or product a good fit to work with Media Relations Agency?
As a leading PR and strategic marketing firm, we have worked with hundreds of companies.
We want to talk to you if:
- You want to grow your product’s fame, and need help telling your story through publicity, website, social media and digital advertising
- You need a marketing partner with an extensive media network
- You want to elevate your ROI from publicity and web influence channels
- Your product has national or international distribution
- You need a partner with a deep understanding of how to use marketing for mass awareness
- You have an innovative product that delivers on promise
- You are committed to educating your market
- You have a basic understanding of the role marketing plays in building a brand
- You want to grow your product’s fame, and need help telling your story through publicity, website, social media and digital advertising
- You need a marketing partner with an extensive media network
- You want to elevate your ROI from publicity and web influence channels
- Your product has national or international distribution
- You need a partner with a deep understanding of how to use marketing for mass awareness
- You have an innovative product that delivers on promise
- You are committed to educating your market
- You have a basic understanding of the role marketing plays in building a brand
More benefits of working with Media Relations Agency
We fix poorly performing marketing strategies.
We are the sought-after solution among CEOs, CMOs, founders and brand managers, as well as marketing VPs and directors.
We are the sought-after solution among CEOs, CMOs, founders and brand managers, as well as marketing VPs and directors.
Our agency has earned the media’s trust.
We will travel the world to bring journalists relevant, factual information that resonates with their audiences. Our clients’ stories are multi-dimensional.
We will travel the world to bring journalists relevant, factual information that resonates with their audiences. Our clients’ stories are multi-dimensional.
We can secure media coverage nationally.
In addition to hundreds of thousands of local and regional media stories nationally in both the U.S. and Canada. Highlights include arranging appearances on Fox & Friends, NBC Today Show weekend, Good Morning America, CBS Early Show, Fox News, Oprah, Dr. Oz and The List. We have also coordinated articles in USA Today, US World News & Report, Newsweek, Forbes, Woman’s World, O Magazine and the Wall Street Journal.
In addition to hundreds of thousands of local and regional media stories nationally in both the U.S. and Canada. Highlights include arranging appearances on Fox & Friends, NBC Today Show weekend, Good Morning America, CBS Early Show, Fox News, Oprah, Dr. Oz and The List. We have also coordinated articles in USA Today, US World News & Report, Newsweek, Forbes, Woman’s World, O Magazine and the Wall Street Journal.
We are a well-positioned shortcut to promotional success.
We have worked with clients in hundreds of different industries, and everyone on our team brings extensive experience to each project. We understand the terminology and issues, whether the subject is FDA clearance for durable medical equipment, the right nutrients for skin care, renewable energy or remodeling services. We have the right connections. We know how to construct an entire promotional campaign.
We have worked with clients in hundreds of different industries, and everyone on our team brings extensive experience to each project. We understand the terminology and issues, whether the subject is FDA clearance for durable medical equipment, the right nutrients for skin care, renewable energy or remodeling services. We have the right connections. We know how to construct an entire promotional campaign.
Rhoda Olson
CEO, Great Clips
“I love seeing Great Clips’ stories pop up on the news all over the country … I also like media coverage because of its massive reach and its low-cost per impression. Dollar for dollar, it’s a really smart use of some of your marketing budget.”
Laurent Leduc
CEO, Frutarom
The Media Relations publicity team and web team worked together cohesively, taking the time to learn about our business and industry. Because of their extra efforts, the quality of their results was exceptional. These are capable, savvy and honorable people who played an indispensable role in our business plan.”
Terry Derosier
President, Window World
“I have also been pleasantly surprised with the publicity mileage I’ve received for a modest investment. It’s a pleasure working with your company. Thank you for your diligent and impressive work!”
Kevin McCallum
Vice President, Marketing, 1-800 Contacts
“If you are serious about using PR as part of your marketing program, than I absolutely recommend working with Media Relations, Inc. This company simply offers a much better way to do PR because what you pay is based on the results you receive.”
Dorothy Muffett
President, Baywood Home Care
“I have been extremely impressed with the total professionalism of everyone involved: Writers who can actually write. People who actually do what they say they will do. And best of all, publicists who get publicity!”
Jason Himmelwright
Pahl’s Market
“The work completed by Media Relations was amazing. We are impressed with their level of service and commitment to helping us achieve our goals.”
Janet Rosseth
StuartCo
“From design to functionality and management of the project, this team was open-minded and enjoyable to work with!”
Matt Abbott
American Rare Coins and Collectibles
“Having worked with Media Relations for a number of years now we have come to rely upon their timeliness and expertise. Their support has been stellar. They are truly a trusted vendor and partner in our success!“