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Tell us how many media stories you want

by | Jul 7, 2017 | MarketSmart Newsletters

I believe in boldly asserting goals. You need to name your goals to achieve them. So tell us: How many media stories promoting your product do you want? One a month? One a week? One a day? Next, consider: Are you achieving this publicity goal? If you’re like most businesses, you are probably not getting anywhere near that much coverage. Yet.

Think about the impact that more media stories could have on your business. They could also make your sales staff happy. They could support retail sales. And they could drive traffic to your website.

Enlist our help. Using the media to help tell your story is surprisingly possible and affordable. We arrange tens of thousands of media stories and we charge per story that’s told. No paying hourly, crossing your fingers and hoping for coverage when you work with us. Our customers love our Pay Per Interview Publicity® business model and you will too.

Over the last 30 years, our publicists have arranged tens of thousands of media stories for our clients. Many of our publicists are former journalists and producers, and they have earned the media’s trust and respect. We bring the media relevant, factual information that resonates with their audiences. Our relationship with the media, along with the sheer volume of stories we have arranged, are what position us to tell your story better than any other agency.

Today, like every day, our publicists are on the phone talking to reporters and producers nationally. If you’re not a client, our publicists aren’t telling their media contacts about you.

You can get into our publicists’ conversations with one phone call. Heather Champine is our VP of Media Production. She can have her team pitching your story surprisingly fast. Every company should have at least two media stories running per month. How many have you gotten so far this year? Yup, it’s time to call Heather: 952-697-5269 or complete this form. She’ll tell you more about the services we offer and help you start earning more media coverage.

Written by Lonny Kocina

Written by Lonny Kocina

Lonny Kocina is the CEO and Founder of Media Relations Agency which has been in business for nearly 35 years. During that time, Kocina also founded and sold two other businesses: Mid America Events and Expos, and Checkerboard Internet Services. Prior to that, Lonny worked as a marketing director for Investment Rarities Inc., a company with sales over 4 billion dollars. Kocina has also been a long time member of Vistage International which is a CEO peer mentoring organization. He was also a volunteer marketing mentor for Junior Achievement and the Carlson School of Business. For fun he has taught Principles of Marketing at the college level, and his recent book, the “CEO’s Guide to Marketing” is an Axiom Business Book silver medal winner as well as an Amazon bestseller. Lonny likes to kid that his third grade teacher may have summed him up best with a note sent home on his report card. “Lonny is a daydreamer and he’s getting worse each day. He complains of a stomach ache a lot and I don’t think he likes school much either.”

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